While data breach can be an expensive and complex recovery proposition for your company, there’s one area that you may never fully repair: customer trust. Customers are indicating that they’re more motivated than ever to terminate their relationships with firms that can’t keep their data safe – and that’s bad news for the 49% of companies that will experience a data breach this year.
While that number is high (and continues growing) there’s one sure-fire way to reduce your risk of joining the club. That’s good news for your business because a recent cybersecurity poll determined that customers are 84% less likely to do business with a company that’s been breached.
The secret? Security awareness training. Engaging in regularly updated security awareness training including phishing resistance training is crucial for reducing your risk of having a cybersecurity incident. Adequate cybersecurity awareness training reduces your chance of a disaster like a data breach by up to 70%.
That’s why we make sure that we’re constantly updating the content in BullPhish ID, like adding 4 plug-and-play phishing training kits every month. Studies show that the maximum length of time for employees to retain cybersecurity training is about 4 months, which means that we’ll have plenty of campaign kits (including COVID-19 threats) available for your staff when you launch your next cybersecurity awareness training initiative.